Verified chronology

Telemedia and Telmone: the dates that define the succession

The timeline separates founder recollection, public registration data and independent historical records. It avoids treating a surviving legal shell, a business identity and a brand lineage as though they were the same thing.

First legal record
6 December 2005
First operating event
1 January 2006
Telmone introduced
January 2013
Principal umbrella
8 June 2015
Horizontal timeline from 2005 to the present, marking DRTV, catalogues, own brands and Telmone
Contemporary illustration — not a historical photograph
  1. 2005

    Telemedia operating company registered in Kyiv

    TOV “KOMPANIIA TELEMEDIA” was registered on 6 December 2005. Telemedia began with four owners: Slavko Kumer and three other co-founders and early angel investors.

    Public record: registration Founder account: ownership context

  2. 1 Jan 2006

    First direct-response television broadcast

    The first broadcast ran at approximately 10:10 on K1 and K2. The first order arrived about five minutes later; the five-person call-centre team recorded about 100 orders by day’s end.

    Founder account: first-hand launch account

  3. 2006–2009

    DRTV and teleshopping form the core model

    Television generated direct calls and orders. The operating loop connected media placement, call-centre handling, order systems and warehouse execution.

    Founder account: operating account

  4. 2010

    Printed catalogues are added

    Catalogues supplement television, support repeat contact and act as a tangible trust signal for remote purchasing. Ownership consolidation also begins around this period.

    Founder account: business chronology

  5. 3–4 Jun 2010

    Telemedia appears in the professional distance-selling programme

    The Direct Marketing Days in Ukraine programme lists Telemedia’s Head of Internet Marketing speaking about internet tools for mail-order companies.

    Independent source: conference programme

  6. 2011

    Outbound calling begins

    The organisation adds outbound customer contact, extending its model beyond calls generated directly by television or catalogue response.

    Founder account: business chronology

  7. 25 May 2012

    Grand Line is registered

    Grand Line was created for another initial purpose, then became the principal Ukrainian intellectual and corporate body for continuing activities.

    Public record: registration Founder account: later role

  8. 2012

    Own-product brand development becomes strategic

    Product selection and development, packaging, supplier coordination, trademarks and brand management become a growing part of the organisation.

    Founder account: business chronology

  9. Jan 2013

    Telmone.com is registered and Telmone emerges inside Telemedia

    Telmone initially identifies the developing portfolio of internally controlled product brands. SiegfriedKummer is the first internally developed brand associated with that portfolio.

    Founder account: brand chronology

  10. 2013–2014

    The Telmone portfolio grows

    The centre of gravity moves progressively from media-led selling toward products and brands the organisation controls. New structures in Ukraine and abroad prepare the later transition.

    Founder account: strategic chronology

  11. 2014

    Group management moves toward the Netherlands

    The international structure and Netherlands-based corporate authority develop as part of the next operating model.

    Founder account: organisational chronology

  12. Before 8 Jun 2015

    Final ownership consolidation

    The remaining ownership is consolidated before the Telmone umbrella is introduced. Operating and intellectual assets move into the succeeding connected structure.

    Founder account: ownership and transfer

  13. 8 Jun 2015

    Telmone becomes the principal umbrella

    Telmone is introduced internally to employees and clients at a corporate event in Kyiv. Telemedia ceases to be the principal business and brand identity.

    Founder account: internal launch

  14. After 2015

    Former Company Telemedia legal shell is sold

    After the operating business and relevant assets had moved, the former legal company was sold. The present-day entity with EDRPOU 33937699 is unrelated to the historical owners and business represented here.

    Founder account: transaction context Public record: current unrelated ownership

  15. 2016–2017

    Legacy Telemedia naming remains visible on third-party listings

    Marketplace pages preserve Telemedia-labelled offers. The archive treats them as evidence of public naming, not as evidence that Telemedia remained the main corporate umbrella.

    Independent source: marketplace archive

  16. 2018

    The Telmone printed catalogue ends

    Websites, messaging and telemarketing had become integrated enough that the catalogue’s remaining trust and reputation function was diminishing. This was a Telmone-channel decision, not the discontinuation date of Telemedia.

    Founder account: channel chronology

  17. Today

    Telemedia.ua operates as a legacy archive

    The site documents the history, distinguishes the entities and connects the legacy to the current corporate authority at Telmone.nl.

    Founder account: publisher statement

Important distinction

2015 is the business-succession date

The legal company was not dissolved in 2015. Telemedia was discontinued as the principal identity, the operating business and assets had moved, and the legal shell was later sold.

Important distinction

2018 is a channel milestone

The catalogue that ended in 2018 was a Telmone catalogue. Its closure reflects channel integration, not the continued operation of Telemedia as an umbrella.

Reviewed 28 August 2026

Evidence and sources

See the full source register and editorial method